Retailing Revolution: Category Killers on the Brink

Survivalist training teaches that severe conditions require refocusing. What made sense before the current economic crisis may not necessarily be sensible now.

Take a hard look at what you have on hand and what you will need to survive for the next 12 months.

Find new sources: Make sure you have sufficient quantities of the most innovative products, because this storm is not going to blow over any time soon.

Be aware of the products your customer may have changed their support of as product value may have shifted. Consumers seek products with more versatility, less packaging and greater performance at the right price point.

The spirit to do business differently has never been more about survival than now.

A powerful supply chain is good business